Ganesh has a rare ability to translate complex business problems into clear, actionable product experiences. His strategic thinking and design craft were instrumental in shaping our D2C startup from the ground up.
Design Manager
@BRUCIRA

Consultant
Design & Strategy
Partner for Startups
I help founders build products people love — from zero to launch and beyond. D2C, B2B & B2B2C specialist with 14+ years across funded Indian startups.
I don't just solve problems
I build data-driven strategies, craft futuristic digital solutions,help founders make smarter decisions, and turn complex ideas intoscalable products that grow.
8+
Years Experience
20+
Products Shipped
15+
Startups Worked With
What I Bring
Skills that drive results
Product Thinking
From user research to roadmaps
UI/UX Design
Interfaces that feel effortless
Product Strategy
D2C, B2B & B2B2C expertise
Branding & Identity
Visual systems that last
Motion Design
Micro-interactions & After Effects
Investor Decks
Pitch decks that raise money
My Toolkit
Tools I work with
DESIGN TOOLS
- Figma
- Adobe Illustrator
- Photoshop
- After Effects
AI & MODERN TOOLS
- Claude
- ChatGPT
- Cursor
- Gemini
- Figma AI
Selected Work
Projects that made an impact
Paisabazaar Design System
B2BFintechDesign SystemBuilt a scalable design system powering loan comparison flows across web and mobile for India's largest fintech marketplace.
View Case Study →
Testbook Learning Platform
D2CEdTechMobileRedesigned the mobile learning experience for exam prep — improving engagement and completion rates across core study flows.
View Case Study →
Think9 SuperU App
D2CConsumerStrategyLed product strategy and UX for a consumer wellness app — from positioning and onboarding to feature prioritization.
View Case Study →
Kind Words
What people say
Working with Ganesh was a game-changer for our product team. He brought structure to chaotic flows, elevated our design standards, and consistently delivered solutions that moved key metrics.
Ganesh elevated our product experience across every touchpoint. His eye for detail, user empathy, and ability to align cross-functional teams made him an invaluable partner in building at scale.
Ganesh has a rare ability to translate complex business problems into clear, actionable product experiences. His strategic thinking and design craft were instrumental in shaping our D2C startup from the ground up.
Working with Ganesh was a game-changer for our product team. He brought structure to chaotic flows, elevated our design standards, and consistently delivered solutions that moved key metrics.
Ganesh elevated our product experience across every touchpoint. His eye for detail, user empathy, and ability to align cross-functional teams made him an invaluable partner in building at scale.
Ganesh has a rare ability to translate complex business problems into clear, actionable product experiences. His strategic thinking and design craft were instrumental in shaping our D2C startup from the ground up.
Working with Ganesh was a game-changer for our product team. He brought structure to chaotic flows, elevated our design standards, and consistently delivered solutions that moved key metrics.
Ganesh elevated our product experience across every touchpoint. His eye for detail, user empathy, and ability to align cross-functional teams made him an invaluable partner in building at scale.
LinkedIn Recommendations
Available for Projects
Let'sbuildsomethingremarkabletogether
Open to consulting, design leadership, and product strategy engagements. Let's talk about your next big idea.